Wednesday, February 17, 2010

Coffee ~ My Private Affair!

I enjoy having coffee very much. Coffee is something without which, it is difficult to live life conveniently. Maybe because it is a habit or a feeling or whatever it is. Coffee definitely gives me wonderful feelings, it brings back great memories, great ideas and thoughts, genuine happiness, rejuvenates energy. Overall Coffee makes me feel like a Man! Yes! Just like how they say having cigarette makes people feel like a man, Coffee gives me that kind of a feeling, grown up, adult, independent. To say it in style, "I felt like a Man!" I felt like writing about coffee because it is a private affair to me. Coffee is very personal to me. I enjoy it for my own self. It is an experience that is worthy of blogging, though it would not reflect the completeness of my private affair with coffee.

I love the taste that lingers after having a nice coffee. I love to sing the songs of advertisements like the Colgate, Thumbsup, Limca, Hutch etc. In that list ads that I love, the coffee ads which I love are embedded all over this post.

I like the many coffee ads.
"Manchi ruchi gala udayam kotta sunrise..."
In Telugu song goes like this...
"మంచి రుచి గల ఉదయం కొత్త సన్ రైజ్.." meaning "A good morning taste... new Sunrise..."
In Hindi song goes like this...
"जीवन में अप्पकी नया सन राइज..." meaning "In your life.. new Sunrise..."



The quote that greatly appeal to me and I live by it.
"Men like Chocolate and Coffee should always be rich."


The coffee brands I love are
Chennai Filter Coffee at Saravana Bhavan
Bru Coffee
Nescafe
Starbucks Capachino
Starbucks Cold Coffee
Cafe Coffee Day
Barista Coffee
Tim Hortons double double
Tim Hortons Cafe Mocha
Coffee at Tirumal from the small vendors
Coffee tastes amazing in Puttaparthi Canteen
College Coffee
Srinivas Coffe Powder
Nescafe Classic


Favorite Coffee shops, that I can remember of the mind now
Dunkin's coffee shop in Middletown, Connecticut near Balaji Temple
Amethyst in Chennai
Coffee Day at Isphani Center in Chennai



Come alive to great moments... Nescafe....

So now those great moments with Coffee that come alive always...

Like the ad "जीवन में अप्पकी नया सन राइ..." I always have a coffee between 10 and 11 AM for second time on weekends, because, we finish the work to some extent and want to take a break or get rejuvenated for the rest of the day. It is remember so well that I always used to ask Swapna to give me coffee for second cup of the day on Sunday mornings around 10.30 AM, after I come from the fish and vegetables market. She would give it to me before she starts the heavy Sunday cooking.

Another fond memory, is when I am with my brothers, my Mom will definitely give coffee to Ajay, Vinod and myself when we are together be it morning or afternoon. Ajay rarely drinks coffee though. We do a lot of chit chatting while sipping coffee. Really wonderful moments.

Swapna and I went to Mc Donald's for breakfast near Niagara Falls, and had complimentary, introductory, promotional free coffee during breakfast on her birthday Sep 9!

Preparing at Amethyst, in Chennai along with my Polaris Colleagues for Best Young Managers Competition conducted by All India Management Association!

Pot Coffee at Dolphin hotel during our MBA College days along with my friends.

Coffee at the Vizag railway station along with my buddies during many times in teenage.

I used to spend time at Amethyst alone while Swapna went for delivery, reading books and working on my laptop at the coffee shop. I got into a wonderful coffee culture.

The precious moments I used to spend with my mentor Sriram, while I used to take coffee breaks at Polaris Spencers Plaza office.

Weekend Coffee with mini tiffin Saravanan Bhavan while I was a bachelor.

These days, when I chat with my online friend Vivek, I tell him that "It's Coffee with Vivek" and he says "Tea with Ram" because he drinks Tea.

Coffee I have at my desk when I don't have time to sit and eat breakfast at coffee shop because of an early morning meeting. I love such busy weekdays.


I remember, when Swapna and I were making our home after our US return to Hyderabad, we carefully decorated our home. And in between, I used to drink lot of coffees. Sweet Memories.

Enjoyed the coffee, I had with all my MBA gang sitting on the wall opposite to Dr. LB college or at Sai Ram parlor near my house at Eenadu in Vizag.

During our bachelor outing to Araku Vally in Vizag on a stormy day. We stopped while going uphill on bikes due to lack of visibility of even 2 meters distance. That time we were all wet wet wet and cold. We had a very nice hot coffee on the road side with cigarettes for those who smoke. It was good fun.

Now a days, my coffee conversations with my team members and clients is a norm. We go to Tim Hortons for discussions and conversations over coffee.

There are many such exotic moments I have while drinking coffee each and every day. I am running out of my memory and words to get them all here.

How I got used to Coffee...? It all started with taste for drops of coffee. Coffee is for adults at my home. During my childhood, I remember I was in 1st standard, when I always wanted to drink coffee because all the adults were drinking. Until, I am in first standard, I don't remember, but I guess even if I asked they never gave me. But, I do remember insisting and crying for coffee. Then, my mom used to dip her finger in coffee that she is drinking and put a drop on my tongue to taste. That way, she used to get rid of me and my persuasion to drink coffee. That is the beginning of my taste towards coffee. Sooner or later, I moved from milk, Bornvita, Horlicks to Coffee. I used to like coffee very much because the coffee my mom used to make is very strong and also sweet. So, I had a strong taste for coffee and also have a sweet tooth. Hence, my taste towards coffee developed. I liked coffee with such sweetness maybe, but now I reduced from extreme sweetness to low sweetness and should eventually move to no sugar, no sweetness coffee.

The maximum coffees I drank in a day of 24 hours was maybe 12 cups, if I remember correctly. The maximum days I lived without coffee for entire day, after I got used to drinking coffee every day, was I guess 2 days maximum.



Sip the coffee... lick the cream... mmmmmmmm........

I do feel a bit of inconvenience when I don't have coffee. The worst coffee I ever tasted was the one which I prepared. Forgetfully I added salt instead of sugar. I gulped it and realized it was Yack!! I don't like black coffee when compared to coffee with milk. But, i guess eventually I will like black coffee too. Like how I like coffee with less sugar now. But for sure, I will NOT like coffee with salt. LOL ;-)

Coffee tastes really good after having masala dosa, or dosa with a spicy chutney, poori curry etc during breakfst. It tastes wonderful immediately after having Upma as breakfast.
The time when I used to be in Java Training at Intelligroup, I guess I had 10 to 12 cups of coffees from machine because it was free. Within a week from then I stopped drinking readymade machine coffee at work place. Later, I used to have coffee from prepared from the stove or filtered. The other time I remember having loads of coffee was during the wedding of my friend Vamsi's sister. I remember we were involved in the wedding arrangements and so as bechelors we freaked and did nights out. That day I remember having around 10 to 12 of cups of coffee just for the sake of it. Coffee goes will with Pakodi or bajji on a rainy day or at the beach in India.

The favorite coffee cups / mugs among the many I have are, A coffee mug given by Polaris for 'Get up, Get Noticed!" competition at Polaris. A Red Nescafe cup which I still have in India. You can see the coffee cup in this ad below. Enjoy the ad song.



There are numerous best moments with coffee that I experienced over and over again. It is more of a good morning feeling, or a hot coffee in cold weather, or having roadside coffee when in journey early morning on a long drive, in the chillness of Tirumala hill, while I am alone thinking for myself during weekends and many many more.

After marriage, I really loved and experienced the situation in this advertisement. It touched my life because, this ad used to come when Swapna and I were in Chennai and we were expecting Srimaye. It was so much to the context that time and we enjoyed every moment and continue to do so.



My coffee consumption, stats on how much I consumed and I will consume over a life time.

Every day 1 cup of coffee for sure.
Monthly I consume 100 grams of Coffee.
Annually I consume 1200 grams of Coffee.
Since I started at the age of 5 years, I must have consumed 37, 200 grams or 82 lbs of Coffee.
In my lifetime, probably I will consume 84,000grams or 185 lbs of Coffee.

I must have spent around $50 per annum only on coffee powder and so far I must have spent $1550. In a lifetime, I maybe spending $3750, around Rs. 1,61,250 Indian Rupees. :-) These stats and costs are ball park figures and do not account for coffee that I buy etc. Though a very very rough estimate, rather a guesstimate this is very interesting. :-)

Enjoy the lyrics of the Nescafe ad song... Open Up... the singer is Shunza

You can be rich With no money to spend,
You can do everything When you understand…

You can be mother When you are a man,
Open up… You know that you can…

Open your eyes Open your mind
Open your thoughts Don't stay behind…

Open up, open up… Open up, open up…
Nescafe.

The key is inside you To open your mind,
You know what is out there Your heart can't be blind…

Open your eyes And open your mind
Open your thoughts Don't stay behind…

Open your eyes Open your mind
Open your thoughts Don't stay behind…

Open up, open up… Open up, open up…
Nescafe.

Erase all the borders And start in your head.
Open your mind To thoughts seldom said…

Open your eyes And open your mind
Open your thoughts Don't stay behind…

Open up, open up… Open up, open up…
Open up, open up… Nescafe.

Finally, it is not that I am ending it, because it is never ending. It is open ended.



So, Open up Open up...

5 comments:

swapna said...

cool ;-) sweet memories love u

Blog O' Ram said...

Buzz @Vivek Rastogi - wow !!! cheers with cofeee....11:29 pm

Blog O' Ram said...

'coffee' gurinchi pegilu pegilu raasavu..hatsoff...nijam cheppodduuuu!!!!!....naaku asalu coffee antene nachadu...nee coffee pustakam chadivaka okasari coffee taagali anipinchindi ....

Bhanusri @ AVN89-91Batch on yahoo groups.

Dr Viswanath Polineni said...

Lovely write up.. Googled for manchi ruchi gala udayam and found thus blog post..

Dr Viswanath Polineni said...

This*